University of Delaware MasterCard, 1997


By the late 1990s, over 70 percent of college students had credit cards. Many a parent was not pleased. Students, who often have little or no income, tend to rack up debt (and interest charges)—which is precisely why the credit card companies market heavily on campus. Various companies began to face criticism for placing the school logos on the card, as well as for offering slices of pizza to students who applied for accounts.